6 Reasons to Consider Fabric Banners for Your Upcoming Events

The right banners for your event elevate the whole ambience, contributing to the efficiency, positivity and beauty of the experience. The wrong banners, on the other hand…  The material you choose for your banner has a significant impact on its longevity, maintenance and appearance. It’s essential that you take the time to think about how … Continued

Increase Branding: Use Custom Printed Signage on Your Construction Site

Every construction site needs signage: entrance signs, safety signs, wayfinding signs, hoarding. All of these and more are essential elements in the organisation, security and aesthetic considerations that accompany a building project. Financial, labour and time resources need to be allocated to them before any work can actually begin.  It might feel like signage is, … Continued

Real Estate Signage: designing signs that sell

We may have entered the era of QR codes, digital advertising and online searches, but traditional signage is still a driving factor behind real estate leads and clients. Every yard sign, banner, frame and colonial post translates into brand exposure.  Even passers-by who aren’t looking to buy or sell a house at the moment could … Continued

Why Use Printed Shade Cloth for Outdoor Advertising?

The opportunities for outdoor advertising are almost endless. From billboards to banners, vehicle wraps to building wraps and tear-drop flags to A-Frames, promoting your brand at development sites or public events has never been easier. The world is your advertising oyster!  When it comes to balancing out marketing budgets with exposure and returns, you could … Continued

What is Large Format Printing? Everything You Need to Know

Unbeknownst to us, we’re exposed to large format printing every day, almost everywhere we look. It’s a massive part of our daily lives, with companies using this medium to advertise their brand, event, product or service in high-traffic areas; development companies wrapping their building sites in eye-catching promotional materials; and informational and safety signs for … Continued

7 Valuable Tips to Create Compelling Signage for Your Retail Space

We might be well into the Digital Age, but signage is still an integral part of the customer experience when they enter a retail store. Your signs are silent salespeople who catch passers-by’s eye, make them feel safe and connected to the space, guide them around the store and, ideally, persuade them to spend their … Continued

5 Eco-friendly Signage Options You Should Know About

Social responsibility is a growing trend worldwide. We’ve come to recognise the extent of our impact on the planet, and from the smallest businesses to the largest multinational corporations, everyone is trying to do their bit.  Improving recyclability, offsetting carbon emissions, reducing the use of resources and energy – these are just some of the … Continued

Signage Printing: 5 Proofing Tips to Use Before Printing

Your event is organised, your project development site set up, or your construction site ready to go. You’ve finalised the designs for your grand format signage. Only one thing left to do: send them off to be printed!  Straightforward? Think again! All too often, clients are called back within days of submitting their designs, with … Continued

Digital Signage Vs. Traditional Banners and Signs: Which is Best for My Event?

Visual publicity has been a central element in branding, advertising and event promotion for centuries. The technologies, materials and expertise involved are continually growing and adapting to new market conditions. However, recent years have seen a new player come onto the scene: digital signage. In an age of screens, user-interactivity and short attention spans, signage … Continued

9 Event Signage Ideas to Improve the Attendee Experience

Every event is different. Some are exclusive and intimate, and others require large venues for innumerable guests; some take place inside, while others embrace the great outdoors. From music to business or food and drink, no two events are the same! Nonetheless, there are a few factors that all event organisers need to take into … Continued