News

4 Ways to Market Your Small Business

  • Date15 August 2018
  • Reading time 2 mins read

Marketing your small business can be a difficult task at times. Creativity is key to stand out amongst your competitors and with a combination of outdoor signage and social media, you can attract new customers. We'll take you through our top tips for marketing your small business that can work for any budget.

Update your outdoor signage

Does your business signage look a little dated? Perhaps the sun has caused the sign to discolour over time. Our alupanel signage is perfect for storefront signage and is great for branding. With its outstanding print reproduction and quality, it's perfect for long term solutions. We have an in-house graphic design team that can help with all your branding needs as well.

Ensuring your social media is up to date

Staying connected with your target audience is crucial, and with 17 million active social media users in Australia, this is a great way to market your small business online. You can use your outdoor signage to advertise that you're on social media, so be sure to keep up-to-date with your social media. It's a great way to engage with your audience and keep them in the loop with what you're up to, for instance if there's a sale on, share that with your audience to encourage purchase.

Advertise on a fence

Make use of a fence by putting branded banner mesh on it. This is a cost effective way to get your business noticed on a busy highway or at a local sports event. Our banner mesh is UV stabilised so you won't have to worry about the sun damaging your branding.

Direct the public to your store front with wayfinding signage

Whether your store is in a crowded location or you don't want people to miss an important turn on the road to get to your store, help them get there with wayfinding signage. Our corflute signage is used for wayfinding signage and it has a great print quality to ensure the public will get to your store front with no problem!

***

If you need help with some creative ideas for your marketing, or you're not sure which signage would suit your small business, give us a call on 1300 368 978 today.

Related Articles

5 Tips for High Impact Banner Design

Visual advertising is still a staple of the marketing world – and for a good reason! Strategically placed in densely trafficked areas, a well-designed banner or billboard will generate interest in your company while you sleep. With tangible benefits for your bottom line, it’s essential to get this part of your marketing strategy right.    … Continued

Maintenance Tips to Extend the Lifespan of your Signage

First impressions matter! There’s nothing like a crisp, bright and bold sign to grab the public’s attention and draw them into your story. However, some wind, rain, casual vandalism and a dog’s raised leg later, and your outdoor signage might be left looking a little the worse for wear. In this state, it’s more of … Continued

Outdoor advertising ideas and tips

It’s more than likely you see hundreds of outdoor advertisements every day, they are everywhere. But the amount of advertisements you can recall is undoubtedly next to none. That’s why it’s so crucial to get outdoor advertising right. We’ve put together this article with Mesh Direct‘s best tips for outdoor advertising to help you grab … Continued

Get more straight to your inbox by joining our mailing list.