Digital Signage Vs. Traditional Banners and Signs: Which is Best for My Event?

Visual publicity has been a central element in branding, advertising and event promotion for centuries. The technologies, materials and expertise involved are continually growing and adapting to new market conditions. However, recent years have seen a new player come onto the scene: digital signage. In an age of screens, user-interactivity and short attention spans, signage … Continued

9 Event Signage Ideas to Improve the Attendee Experience

Every event is different. Some are exclusive and intimate, and others require large venues for innumerable guests; some take place inside, while others embrace the great outdoors. From music to business or food and drink, no two events are the same! Nonetheless, there are a few factors that all event organisers need to take into … Continued

How to Hang Your Banner

Banners are a great advertising tool. Whether you’re using them as part of a stall display, an outdoor advertising campaign, an event or even a screen for development projects, they can be your most reliable ally in increasing brand exposure and generating revenue.  While aesthetics and text are crucial to the design of your banner, … Continued

3 Reasons You Should Be Utilising Outdoor Advertising

It might seem contrary, but in this era of digital trends, outdoor advertising is still a winner when it comes to generating revenue.  How much time do you spend at home throughout the average working week? Breakfast, dinner, and bed? Most people spend less than one-third of the day at home, and given that one-third … Continued

The Five Best Outdoor Advertising Campaigns of All Time (so far)

Effective visual advertising can be a unique artistic experience for both designers and viewers. Outdoors advertising campaigns which make us laugh, smile or think are the ones that stay with us throughout the day. They’re the ones we talk about with friends and share on social media. They’re the ones that change how we perceive … Continued

5 Tips for High Impact Banner Design

Visual advertising is still a staple of the marketing world – and for a good reason! Strategically placed in densely trafficked areas, a well-designed banner or billboard will generate interest in your company while you sleep. With tangible benefits for your bottom line, it’s essential to get this part of your marketing strategy right.    … Continued

Maintenance Tips to Extend the Lifespan of your Signage

First impressions matter! There’s nothing like a crisp, bright and bold sign to grab the public’s attention and draw them into your story. However, some wind, rain, casual vandalism and a dog’s raised leg later, and your outdoor signage might be left looking a little the worse for wear. In this state, it’s more of … Continued

Outdoor advertising ideas and tips

It’s more than likely you see hundreds of outdoor advertisements every day, they are everywhere. But the amount of advertisements you can recall is undoubtedly next to none. That’s why it’s so crucial to get outdoor advertising right. We’ve put together this article with Mesh Direct‘s best tips for outdoor advertising to help you grab … Continued

Our guide to banner finishing options

When ordering signage it’s important to consider the different finishing options which are available. Selecting the correct finishing option will enable you to fix your signage securely and ensure the best possible end result. It can sometimes be confusing selecting finishing if you don’t understand the purpose of it. We’ve put together this guide to … Continued

Event signage that sets you apart from the rest

Anyone who has planned an event will know what a huge task it is. There are numerous things to organise and an impending deadline. And something which should be at the top of your list is event signage. Having good signage will help to bring an event together, engage and inform guests. We’ve put together … Continued